We are a studio that builds product.
Pixzelle was born in 2013 in Mexico City with a simple idea: most enterprise software breaks not because of the technology, but because of the method. 13 years on, we still operate on that premise.
- 13
- years building product
- 300+
- projects delivered
- 25
- industries served
- 19
- coordinated PXL services
History
Thirteen years, eight chapters.
How we grew from a couple of founders in Mexico City into a Product Engineering Partner with global clients and product running in production for regulated companies.
- 2013
The first client
Pixzelle starts in Mexico City with Sr. Pago as its founding client: the app that turned a smartphone into a mobile point of sale. - 2015
First global client
Zurich becomes our first international corporate client. We begin operating to enterprise compliance standards. - 2017
Product, not projects
We formally define the Product Engineering Partner positioning. It changes how we propose, how we charge and how we operate. - 2018
Jyb reaches the top 5 in Norway
We launch Jyb, a swipe-style recruitment app for a Norwegian client. For several weeks it held a top 5 place in Norway's App Store. - 2019
Critical mobile in fintech
Bind ERP and Pulpomatic consolidate the critical-mobile practice with 24/7 transactional backends. We pass 200 projects delivered. - 2020
Remote operation and formal models
We move to fully remote in three weeks. We launch PXL Dedicated and PXL Flex as our dedicated-team and capacity-based models. - 2024
Applied AI
We launch PXL Intelligence with founding clients that reach production. Our first enterprise RAG assistants. - 2026
19 PXL services
We consolidate the full offering with 19 coordinated services, the first PXL Venture alliance signed, and a brand repositioning.
How we define ourselves
We are not an agency. We are a strategic product partner.
The difference is not semantic. An agency executes the brief it receives. A strategic partner questions the brief, proposes the path that actually scales, and stays alongside you after launch.
That distinction changes everything: how we propose a project, how we choose the team we assign, and why we are still with you after the first 5 months of warranty.
Strategy before code
Deep discovery, explicit hypotheses, agreed success metrics. If we do not understand the problem, we do not build the solution.
Real seniority, not window dressing
Profiles with 7+ years on every project. No "boutique engineers" who are juniors with a CV written by ChatGPT.
Continuity after launch
5 months of warranty included. PXL Dedicated or PXL Flex to grow with the business without renegotiating everything each quarter.
Total client ownership
The code, the infrastructure and the knowledge are yours from day one. If you decide to leave, we hand over documented, we do not hold you hostage.
Certifications
Backed by AWS.
We are an AWS Trained Partner. Our team holds official Amazon Web Services accreditations on both the technical and commercial sides, and they stand behind every project.
We also build conversational experiences on Amazon Connect, including the agentic CX designer (Amazon CX Designer).
Principles
How we think.
These are not corporate values on a poster. They are the criteria we apply when choosing a client, assembling a team, and saying no to a project.
Clarity before speed
Understanding the problem is worth more than starting to code. We invest in discovery so nothing has to be redone three months in.
Short iterations
Two-week sprints with real demos. You see progress, you decide, we pivot if needed. No "see you in 6 months".
Communication without friction
One shared channel, one PM who answers. You know what is happening with your product at any moment.
Quality is not negotiable
Code reviews, automated tests, continuous deployment and production monitoring. What we deliver holds up for three years, not three months.
Careers
Join Pixzelle.
When we open positions, we look for judgement, a product mindset and technical curiosity. Senior and not so senior. Send us your profile and we keep it. We get in touch when something opens up that fits you.
Work at Pixzelle
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Apply
Send your information and we keep it. When we open a role that fits you, we start on the next steps.
Initial call
30 minutes with someone from the team. We talk about your background, your expectations and how we work.
Technical challenge
An exercise bounded in time and scope, based on real problems we solve at Pixzelle. Calibrated to the role and to your level.
Session with the team
Two hours with the people you would be working with. We review your answer to the challenge and talk about architecture, product and how you think.
Offer
If it fits on both sides, a detailed offer in 3 days. Transparent compensation and a flexible start.
Partners
Let's talk
Do you want to work with Pixzelle, or at Pixzelle?
If you have a product to build or evolve, we'll book an exploratory call. If you want to join the team, fill in the form in the Careers section. Either way we reply within 24 working hours.